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  1. Sep 2021
    1. adjusted for the local context

      I agree --- Missions need to be ‘agile’ with the freedom to adapt to local audiences/circumstances. A message delivered in the same way in each country will not have the same level of impact in each country. Also it is really important to be able to react to what’s happen on the ground, to interact with people about what is important to them even if you stay within a broad common framework.

      Source author: Alison Reilly alison.reilly@dfa.ie

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