Use of language in line with the humanitarian imperative. --- I think the use of terminology from the world of finance in social media applied to humanitarian action dehumanizes situations and seems to simplify and reduce them to transactions in terms of profit and service delivery. It leaves out the psycho-social aspects surrounding them and shows people as mere recievers.So I think that showing the approach based on protecting and empowering of the people affected, would help to make the realities known in a closer and more humane way.

Source author: Virginia Maria Callau Vidal vircavidal@hotmail.com