That resonates --- Clearly the pandemic has brought challenges and intense pressure on 'consular diplomacy'. I wonder though if it's worth stopping any campaign to avoid receiving negative comments. Litterature shows and experience confirms that social media amplifies the voice of unsatisfied members of the public. PD needs to be able to continue disseminate key messages including about the pandemic reaching out to a large protion of the public who is interested and or neutral.

Source author: Marine Thizon Marine.Thizon@dfat.gov.au