The decision no longer rests with consumer --- When it comes to tourism, it appears that no matter how the country's MFA, ministry of tourism, or tourism private-sector stakeholders prepare to use tourism to promote economic development, it has become a difficult task, especially since the decision to visit a specific country no longer rests with the consumer but with their government. Consider the recent random travel restrictions imposed on South Africa and other Southern African countries in the aftermath of South Africa's announcement that SA scientists had discovered the latest Covid-19 variant, now dubbed Omicron by the World Health Organization. This decision, does have the capacity to ruin the entire region's tourism industry.

Source author: Matshedisa Emily Mokoena mokoenamati@gmail.com