personal or sensitive data does not always mean credit card numbers ... --- Usually we believe that malware / viruses / hackers are out to steal our most precious data, like credit card numbers or passwords. Nevertheless, sometimes the most valuable data is not the most obvios one, like bank accounts or NIPS, but the way we use the internet, the places we visit, the time we spend looking at certain pictures, etc. All that is invaluable market data for companies, groups and individuals who have a stake in selling, designing or influencing people. The most scary part is that most programs or cookies that do this, are perfectly legal. No hacking necessary.

Source author: Carlos García Delgrado cgarciad@sre.gob.mx