Wearing another's shoes - or hat!- to understand --- Indeed - I think some of the techniques we use in behaviour change communication with the public eg for health messaging, to address negative attitudes to migrants and refugees might be relevant. They include understanding people's perspectives and what drives them - putting ourselves in the shoes of the person we seek to influence. Too often I think we are guilty of assuming it's lack of information and/or prejeudice that is the sole cause of a view rather than someone making an informed decision - but one that is different from the one we want the to make!

Source author: Teresa Hanley thanley7@gmail.com