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  1. Apr 2022
    1. website

      measuring success --- What are the tools used to identify success, and when do we decide that a campaing was successuful? The 40 mentions in media might seem like a lot but also at the same time not really. How does a visit on a website qualify for success(i.e. should not we rather look at how long every user spend on the website)?

      Source author: Fanny Charmey fanny.charmey@eda.admin.ch

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